New to Product Marketing

Mastering Market Research with Prak Swamy

May 02, 2023 Maggie Bean Season 3 Episode 5
New to Product Marketing
Mastering Market Research with Prak Swamy
Show Notes

In this episode we are joined by Prak Swamy, Product Marketing Manager at Rently, to talk about all things market research.

We discuss how she got her start as a Market Research Analyst and how she made the natural pivot into to product marketing. We also chat about how PMMs can get started with market research, its importance, and the many different forms that it can take.

Thank you to our sponsor Product Marketing Alliance for partnering with us for season 3 of the podcast. You can use the code newtopmm for 10% off PMA's Product Marketing Certified Core course (and all other PMA courses).

And thank you to The Compete Network for producing the New to PMM pod. Check out other great Compete Network shows here.

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